Tim Bajarin is recognized as one of the leading industry consultants, analysts, and futurists, covering the field of personal computers and consumer technology. Mr. Bajarin has been with Creative Strategies since 1981 and has served as a consultant to most of the leading hardware and software vendors in the industry.
Mr. Bajarin is known as a concise, futuristic analyst, credited with predicting the desktop publishing revolution three years before it hit the market, and identifying multimedia as a major trend in written reports as early as 1986. His writing and analysis have been at the forefront of the digital revolution and he is considered one of the leading experts in the field of technology adoption cycles. He has also spoken at many business school programs about marketing to consumers. His columns currently appear in Forbes and Fast Company.
Barton Goldenberg highlights the 174-year-old pharmaceutical company, Pfizer, and the ways it uses XR, AR, and VR technologies to give it competitive advantages in future planning and in training its employees.
In this week’s podcast, Barton looks at the auto industry’s implementation of AR and VR tools, with specific focus on BMW and its robust application of these tools from design, manufacturing and customer sales.
Marriott International Innovates Utilizing VR/AR/XR Technologies
Marriott International is one of the first Hospitality brands to embrace and use digital tools. Its utilization of VR/AR/XR tools and apps are helping to redefine what travelers expect from a Marriott property and are molding new travel virtual experiences and igniting curiosity in a new generation of travelers.
Mayo Clinic - Revolutionizing Healthcare with XR, AR, VR
Tim and Barton discuss how the medical field is being changed by XR technologies with a focus on The Mayo Clinic and its decades long experience of these technologies impacting patient care and medical training.
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